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Name, Image, and Likeness (NIL)

Name, Image, and Likeness (NIL)

NAME, IMAGE, LIKENESS (NIL)

Student-athletes may receive compensation from third parties for use of their name, image and likeness (NIL), such as social media posts, brand appearances or promoting products and services. All three NCAA divisions support opportunities for student-athletes to pursue NIL consistent with rules that protect fair competition.

For more NCAA specific education and guidelines click here.


What counts as an NIL deal?

An NIL deal is any agreement where you are compensated (money, products or services) for allowing a company, brand or person to use your name, image or likeness, such as social posts, event appearances or endorsements

Examples of NIL activities

  • Social media posts or content for a brand
  • Autograph signings, camps or clinics you host
  • Appearances in commercials or promotional events
  • Endorsement or sponsorship agreements

What’s allowed vs. not allowed

Allowed when all are true:

  • You are paid specifically for use of your NIL, such as ads, posts or appearances
  • The deal has a valid business purpose tied to a real product, service or event offered to the public
  • Compensation is within a reasonable range for people with similar fame or influence
  • You may use an agent or marketing professional for NIL activities

Not allowed:

  • Pay with no required promotional activity or deliverables
  • Agreements that say your NIL will be used later with no defined plan
  • Pay-for-play, including payment to attend or compete for a specific school or compensation for athletics participation or achievement
  • Compensation outside a reasonable range for similar deals

If you have any further questions contact the compliance office.
 

BARRY UNIVERSITY NIL PARTNERSHIPS

Influxer Partnership - Official Store

We’re excited to share a new NIL merchandise opportunity for all student-athletes!
With Influxer, you’ll get:
  • Your own online NIL merchandise store
  • Custom gear with your name, number, and school marks
  • Monthly payouts — earn $25 from every jersey sale
  • Sales tracking in the Influxer app
  • Exclusive brand discounts for all Influxer athletes
  • A $50 gift card just for signing up + $50 for every athlete you refer
Signing up takes just 5 minutes clicking this link
Questions? Email athletes@influxer.com


Athlete's Thread Partnership - Official Store

WHAT ATHLETES GET: 15% - 25% in royalties & affiliate fees

  • Free personalized merch store
  • Custom Collections made on request
  • Higher commission as you hit sales targets

WHY SIGN UP?

  • 100% free and no obligations
  • 20+ products within 24 hours of signing up
  • Not exclusive - work with us and others
  • Free products & custom designs as you hit sales targets
Register today by clicking this link.

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